Hiway Announces New Marketing Manager
(St. Paul, MN) May 1, 2006 – Hiway Federal Credit Union (Hiway) hired Debra K. Cariveau-Rogers as Marketing Manager to promote growth and develop Hiway's marketing activities.
Cariveau-Rogers comes to Hiway with 24 years of credit union background and extensive credit union marketing experience. She was Director of Marketing at Twin City Co-ops Federal Credit Union in Falcon Heights, MN, from 1996 to 2004 and was an integral part of the credit union's growth from $149 million to $463 million in assets. She later became Marketing Manager at Como Northtown Community Credit Union in St. Paul, MN.
In addition, her operations background and leadership experience will add useful insight and collaborative marketing efforts to Hiway's strategic vision.
